{"id":40797,"date":"2024-09-05T14:54:32","date_gmt":"2024-09-05T14:54:32","guid":{"rendered":"https:\/\/conseil-concurrence.preprod.io\/communique-du-conseil-de-la-concurrence-relatif-a-la-concentration-economique-concernant-la-prise-de-participation-dans-la-societe-userguest-bv-par-les-societes-cdg-invest-sa-2\/"},"modified":"2026-02-06T12:33:00","modified_gmt":"2026-02-06T12:33:00","slug":"press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest","status":"publish","type":"post","link":"https:\/\/conseil-concurrence.ma\/en\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\/","title":{"rendered":"Press release from the Competition Council regarding the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by the companies \u201cCDG Invest SA\u201d and \u201cAl Mada Venture CAP\u201d"},"content":{"rendered":"<p>In accordance with Article 13 of Law No. 104-12 on freedom of prices and competition and Article 10 of Decree No. 2-14-652 adopted for its implementation, as amended and supplemented, the Competition Council makes available to the public the \u201csummary of the transaction\u201d below, containing the information provided by the parties.<\/p>\n<p>This information has been prepared by the notifying parties, who are solely responsible. Inaccurate or distorted information contained therein does not in any way prejudge the Competition Council&#8217;s position on the proposed transaction.<\/p>\n<p>The publication of this press release does not attest to the completeness of the file provided for in Article 9 of Decree No. 2-14-652 adopted for the implementation of Law No. 104-12 on freedom of prices and competition as amended and supplemented.<\/p>\n<p><strong>Names of the companies and groups concerned:<\/strong><\/p>\n<ul>\n<li><strong>Acquirer No. 1:<\/strong> Company \u201cCDG Invest SA\u201d;<\/li>\n<li><strong>Acquirer No. 2:<\/strong> Fund \u201cAl Mada Venture CAP\u201d;<\/li>\n<li><strong>The target:<\/strong> Company \u201cUserguest BV\u201d.<\/li>\n<\/ul>\n<p><strong>Nature of the transaction<\/strong><\/p>\n<ul>\n<li>Takeover<\/li>\n<\/ul>\n<p><strong>Economic sectors concerned<\/strong><\/p>\n<ul>\n<li>The market for IT services for hotel establishments.<\/li>\n<\/ul>\n<p><strong>Deadline for interested third parties to submit their comments<\/strong><\/p>\n<ul>\n<li>10 days from the date of publication of this press release, i.e. September 16, 2024.<\/li>\n<\/ul>\n<p><strong>NON-CONFIDENTIAL SUMMARY OF THE TRANSACTION<\/strong><\/p>\n<p>The Competition Council has received notification of the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by \u201cAl Mada Venture Cap\u201d on one hand, and \u201cCDG Invest\u201d on the other hand, which strengthens its stake in this company through this transaction (after making an initial investment in it in May 2020).<\/p>\n<p>\u201cCDG Invest SA\u201d is a Moroccan joint-stock company, active in the investment sector and management of private equity funds.<\/p>\n<p>\u201cAl Mada Ventures Cap\u201d is an investment fund dedicated to technological innovation, primarily supporting startups operating on the African continent.<\/p>\n<p>\u201cUserguest BV\u201d is a Dutch startup that mainly markets IT services for hotel establishments.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: right;\">Done in Rabat on September 5, 2024.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In accordance with Article 13 of Law No. 104-12 on freedom of prices and competition and Article 10 of Decree No. 2-14-652 adopted for its implementation, as amended and supplemented, the Competition Council makes available to the public the \u201csummary of the transaction\u201d below, containing the information provided by the parties. This information has been prepared by the notifying parties, who are solely responsible. Inaccurate or distorted information contained therein does not in any way prejudge the Competition Council&#8217;s position on the proposed transaction. The publication of this press release does not attest to the completeness of the file provided for in Article 9 of Decree No. 2-14-652 adopted for the implementation of Law No. 104-12 on freedom of prices and competition as amended and supplemented. Names of the companies and groups concerned: Acquirer No. 1: Company \u201cCDG Invest SA\u201d; Acquirer No. 2: Fund \u201cAl Mada Venture CAP\u201d; The target: Company \u201cUserguest BV\u201d. Nature of the transaction Takeover Economic sectors concerned The market for IT services for hotel establishments. Deadline for interested third parties to submit their comments 10 days from the date of publication of this press release, i.e. September 16, 2024. NON-CONFIDENTIAL SUMMARY OF THE TRANSACTION The Competition Council has received notification of the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by \u201cAl Mada Venture Cap\u201d on one hand, and \u201cCDG Invest\u201d on the other hand, which strengthens its stake in this company through this transaction (after making an initial investment in it in May 2020). \u201cCDG Invest SA\u201d is a Moroccan joint-stock company, active in the investment sector and management of private equity funds. \u201cAl Mada Ventures Cap\u201d is an investment fund dedicated to technological innovation, primarily supporting startups operating on the African continent. \u201cUserguest BV\u201d is a Dutch startup that mainly markets IT services for hotel establishments. &nbsp; Done in Rabat on September 5, 2024.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[352],"tags":[],"class_list":["post-40797","post","type-post","status-publish","format-standard","hentry","category-press-releases"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Press release from the Competition Council regarding the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by the companies \u201cCDG Invest SA\u201d and \u201cAl Mada Venture CAP\u201d - Conseil de la concurrence du Maroc<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conseil-concurrence.ma\/en\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Press release from the Competition Council regarding the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by the companies \u201cCDG Invest SA\u201d and \u201cAl Mada Venture CAP\u201d - Conseil de la concurrence du Maroc\" \/>\n<meta property=\"og:description\" content=\"In accordance with Article 13 of Law No. 104-12 on freedom of prices and competition and Article 10 of Decree No. 2-14-652 adopted for its implementation, as amended and supplemented, the Competition Council makes available to the public the \u201csummary of the transaction\u201d below, containing the information provided by the parties. This information has been prepared by the notifying parties, who are solely responsible. Inaccurate or distorted information contained therein does not in any way prejudge the Competition Council&#8217;s position on the proposed transaction. The publication of this press release does not attest to the completeness of the file provided for in Article 9 of Decree No. 2-14-652 adopted for the implementation of Law No. 104-12 on freedom of prices and competition as amended and supplemented. Names of the companies and groups concerned: Acquirer No. 1: Company \u201cCDG Invest SA\u201d; Acquirer No. 2: Fund \u201cAl Mada Venture CAP\u201d; The target: Company \u201cUserguest BV\u201d. Nature of the transaction Takeover Economic sectors concerned The market for IT services for hotel establishments. Deadline for interested third parties to submit their comments 10 days from the date of publication of this press release, i.e. September 16, 2024. NON-CONFIDENTIAL SUMMARY OF THE TRANSACTION The Competition Council has received notification of the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by \u201cAl Mada Venture Cap\u201d on one hand, and \u201cCDG Invest\u201d on the other hand, which strengthens its stake in this company through this transaction (after making an initial investment in it in May 2020). \u201cCDG Invest SA\u201d is a Moroccan joint-stock company, active in the investment sector and management of private equity funds. \u201cAl Mada Ventures Cap\u201d is an investment fund dedicated to technological innovation, primarily supporting startups operating on the African continent. \u201cUserguest BV\u201d is a Dutch startup that mainly markets IT services for hotel establishments. &nbsp; Done in Rabat on September 5, 2024.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/conseil-concurrence.ma\/en\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\/\" \/>\n<meta property=\"og:site_name\" content=\"Conseil de la concurrence du Maroc\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-05T14:54:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-06T12:33:00+00:00\" \/>\n<meta name=\"author\" content=\"Youssef OTMANE\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Youssef OTMANE\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\\\/\"},\"author\":{\"name\":\"Youssef OTMANE\",\"@id\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/#\\\/schema\\\/person\\\/24b4bd1e24ccf3057c8fcb57662a0b81\"},\"headline\":\"Press release from the Competition Council regarding the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by the companies \u201cCDG Invest SA\u201d and \u201cAl Mada Venture CAP\u201d\",\"datePublished\":\"2024-09-05T14:54:32+00:00\",\"dateModified\":\"2026-02-06T12:33:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\\\/\"},\"wordCount\":338,\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\\\/\",\"url\":\"https:\\\/\\\/conseil-concurrence.ma\\\/en\\\/press-release-from-the-competition-council-regarding-the-economic-concentration-concerning-the-acquisition-of-shares-in-the-company-userguest-bv-by-the-companies-cdg-invest\\\/\",\"name\":\"Press release from the Competition Council regarding the economic concentration concerning the acquisition of shares in the company \u201cUserguest BV\u201d by the companies \u201cCDG Invest SA\u201d and \u201cAl Mada Venture CAP\u201d - 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