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On July 24, 2025, the Competition Council approved the settlement agreement reached with the company ‘GlovoApp Morocco SARL’, in accordance with the provisions of Article 37 of Law No. 104-12 on price freedom and competition, as amended and supplemented.
At the end of this session, and after deliberation, the Council unanimously decided to approve the said agreement, thereby ending the contentious procedure initiated against the company ‘GlovoApp Morocco SARL’.
As a reminder, the Council took up the matter ex officio by decision No. 2024/ق/20 of February 19, 2024, and initiated an investigation procedure concerning the possible anticompetitive practices implemented by the company ‘GlovoApp Morocco SARL’ in the national market for digital platforms for ordering and delivering meals.
Following the investigation, a statement of objections was notified to this company, in accordance with the provisions of Article 29 of the aforementioned Law No. 104-12. The objections notified concern practices of abusive exploitation of the company’s dominant position and the economic dependence of its partners, which could be considered anticompetitive under Law No. 104-12 mentioned above.
Following this notification, on June 17, 2025, the company ‘GlovoApp Morocco SARL’ submitted a request to the Council seeking the benefit of the settlement procedure provided for in Article 37 of Law No. 104-12 mentioned above. This request was validated by the Council’s Board during its meeting held on June 26, 2025.
Subsequently, the company presented a proposal of commitments aimed at addressing the competition concerns identified by the Council. After a thorough examination of this proposal of commitments to assess their substantial, credible, and verifiable nature, a settlement agreement was signed between the Council’s General Reporter and the representative authorized by ‘GlovoApp Morocco SARL’.
This settlement agreement approved by the Competition Council’s Board provides for the payment by ‘GlovoApp Morocco SARL’ of a settlement amount, as well as the subscription to a set of commitments aimed at addressing the identified competition concerns and improving the competitive functioning of the market. These commitments have been made mandatory by the Council and include:
- The removal of any exclusivity clause, as well as any other provision with an equivalent effect, in the contracts concluded with its commercial partners (especially partner restaurants and cafes). This measure concerns both new contracts and existing contracts, which will be modified without an increase in commissions, to ensure the freedom of these partners to collaborate with other competing platforms.
- The reinforcement of transparency in the operation of the Glovo platform. In this regard, GlovoApp Morocco SARL undertakes to provide its partners with a clear and detailed guide explaining the criteria for ranking and visibility on its platform. It also guarantees the fairness of the ranking system as well as the pricing of its paid visibility services and sponsorships, according to objective, transparent, and non-discriminatory criteria and conditions, to ensure fair competition among the various partners on its platform.
- The capping of the commission rate applicable by GlovoApp Morocco SARL to its partners at 30%. Existing contracts providing for a higher rate will be adjusted.
- The implementation of a set of measures aimed at ensuring a more equitable valuation of the services actually performed by the delivery persons, while strengthening their autonomy as independent workers.
- The establishment of a competition law compliance program. This program will include, in particular, a mapping of competitive risks within the company, training actions for the personnel concerned, and the appointment of a person responsible for its management and monitoring.
The effective implementation of these commitments will be subject to rigorous monitoring by the competent services of the Council.
Finally, the Competition Council reserves the right to review, if necessary, these commitments in the event of changes in market conditions and its competitive structure.
Done in Rabat, July 31, 2025
